Twitter Celebrates 1 Year Of Mobile App Promotion Ads With New Video Units And Bidding Options

twitter-lightning It was just over a year ago that Twitter started a broad rollout of its mobile app promotion ads. It’s marking the occasion with a blog post discussing how the program is going and announcing some new features.
App install ads have been a notable success for Facebook, and they’re turning into a broader battle between the big digital ad companies. Read More

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